Bitan 2, Tel Aviv Convention Center Rokach Blvd 101, Tel Aviv 6121002, Israel


6-8, June 2017

Mark Your
2017-06-06 07:00:00 2017-06-08 15:00:00 Asia/Jerusalem ISDEF 2017 Tel Aviv Convention Cente

About ISDEF Conferences

Recognized as the Summit of Business and Defense, the 8th edition of ISDEF is it set to be the largest defense and security exhibition ever held in Israel.

Since 2007, ISDEF, the premier international defense and security expo, has been catering to the needs of the Military, Police, Special Forces, and HLS by exposing them to the products and solutions provided by innovative defense and security companies worldwide. The 8th edition of ISDEF will take place from June 6-8, 2017 at the Tel Aviv Convention Center in Tel Aviv, Israel.

As a top national priority, defense and security in Israel are more than just exportable commodities. The strategic realities that Israel faces dictate the need for close cooperation, communication and innovation.

ISDEF is an event that brings the relevant decision makers and practitioners together to enhance international strategic cooperation and dialogue. Our exhibition highlights the achievements and strengths of Israel and provides a perfect stage for Israel’s well-earned worldwide reputation as a key player in the global defense and security market.

With an expected 250 exhibiting companies and 15,000 visitors from across the globe, ISDEF 2017 will maintain its position as the largest defense and security exhibition in Israel and the only international trade show for the defense and security industry. 48% of exhibitors at ISDEF are international companies and 86% of attendees have buying power!





Col. (Res) Arik Davidi

CEO and chairman of E.G.G


Eisin Miri


Colonel (res.) Itzhak Elimelech

President of IMI USA


Dr. Anat Hochberg-Marom

Expert on Global Terrorism


Major General Shalom Katabi (ret.)


Brigadier General (Res) Amnon Sofrin


Eyal Arad

President of Arad Communications and a strategic consultant.

President of Arad Communications and a strategic consultant. Strategic director of Benjamin Netanyahu and Ariel Sharon's election campaigns for Prime Minister. MA in Theology from the J.T.S in New York.


Prof. Boaz Ganor


COL (Res) Erez Winner

Former assistant to the IDF Chief of the General Staff

Masters in Political studies and a PhD student on military history. Graduated as an honor student from IDF College of Staff & Command and the National Defense College.
Winner received the "Laskov" prize for military writing, published and wrote many articles on military related subjects.
Nowadays Winner is serving as a private consulter, lecturer and commentator.


08:00 - 09:00


09:00 - 09:30

Official Exhibition Opening

Cutting the red ribbon

10:00 - 11:30

Opening lectures

Opening lectures-
Gila Gamliel- Minister for Social Equality
The ministry encompasses the Digital Israel project, which aims to leverage the country's standing as the Start-Up Nation to ensure that governmental and business services offered to the public use the most advanced methods in the world.

The evolving challenges of ISIL – Islamic State in Iraq and Levant
and the battles in the Middle East and implications on the immigrations phenomena
Brigadier General (Res) Amnon Sofrin
Economy security at times of Crises -From Strategy to Tactic.

Ziva Eger Colonel (res) Chief Executive & Industrial cooperation.

Mr. Tomáš Kuchta - Deputy Defense Minister
(Head of the Industrial Cooperation and Organizations Management Division).
Czech and Israeli defence industrial cooperation in a changing world - opening up new prospects for partnership"

11:30 - 12:00

Coffee Break and Networking

12:00 - 13:00

The use of the cyber space for cognitive Warfare – INSS

Dr. Gabriel Siboni
Eyal Arad
Ram Walzer
Erez Winner

Gabi Siboni, Dr. Col. (res.) Gabi Siboni Head of Cyber Security Program, Institute for National Security Studies (INSS), Tel Aviv University, chief methodologist of the IDF's Center for Force Utilization and Buildup and the CEO of G. Bina, a Cyber Security boutique consulting firm.

Eyal Arad
President of Arad Communications and a strategic consultant. Strategic director of Benjamin Netanyahu and Ariel Sharon's election campaigns for Prime Minister. MA in Theology from the J.T.S in New York.

Ram Walzer
Former Head of the Biometric Applications commissioner, Prime Ministers Office. Experienced and Unique Experience in formation of national policy for Secure identification and national Integrative policy for Biometric application.

13:00 - 13:30


13:30 - 15:00

ISIS – a marketing success & its secret ingredient

Dr. Anat Hochberg - Marom
Prop. Eyal Zisser -TAU

15:00 - 17:00

Light Lunch and B2B

10:00 - 11:30

Do we really understand the challenges of the next war

Moderator: Miri Eisin- Fighting the next war: the challenge of violent confrontations in an age of Universalism, Justice and social media.
In the 21st century the images of war in the Western world focus on the victims: a child floating ashore, an old woman bowed from terror, a young woman barefoot in a tent. The framing of every violent confrontation is negative, with very few if any conflicts viewed as “just wars”. How should modern states prepare themselves for the future conflict when the basic framing opposes its existence? Who is the “good side “and who is the “bad side”? the challenge in the social media era is even greater as terms, framing and language between the security arena and the humanitarian agenda do not seem to meet online.

Dakar Eilat - Counter radicalization before counter terror.

Superintendent Dan Fisher, Head of Strategy and Policy Deep planning, in an interview following his talk in the Future Forces conference on the role of the police officer on the street at 2025, the technology enabling law enforcement and the future fight with crime.

11:30 - 13:00

The Art of Countering the Islamic State- ICT

Moderator: Prof. Boaz Ganor
Dr. Eitan Azani
Prof. Assaf Moghadam
The Future of Global Jihad and the Threat to the West". The presentation will discuss the impact of the decline of the Islamic State on the global jihad movement as a whole, and discuss the threat to the West in particular. It will highlight ideological motivations to target the West and present evolving patterns of terrorist tactics that may affect Western states. In this context, the presentation will also discuss the problem of foreign fighters and immigration to the West.

Dan Meridor

13:00 - 13:30

Coffee Break

13:30 - 14:30

Through the looking glass: A glimpse into the future of cybersecurity

The latest cyber trends show that the adversary is continually looking for new and additional ways to carry out cyber attacks, unbound by the same restrictions and limitations we face. It is the defenders role to maintain and to achieve the same level of innovation and creativity put forth by the adversary. In meet the challenge we better adopt new approaches and techniques, without interfering with the local and international regulations and policies. Our clients expect us to protect their assets and their business processes. .
This cyber session in the conference will bring on stage cyber experts that are involved and run modern and advanced cyber security solutions. The presenters will present their approach, challenges and lessons learned regarding advanced cyber security solutions – in order to assist us all to protect our modern way of life.
Moderator: Zori Kor- Asero
Yoav Tzruya - JVP
Oren T. Dvoskin - Sasa Software
Rami Efrati- former Head the
Civilian Division of theIsrael National Cyber Bureau in the Prime Minister's Office.

15:15 - 17:00

UAVs: the risks and challenges of drones

The Future Unmanned Aerial Logistic Toolbox: Lessons Learned from Technology Demonstration Phase

Dr. Lieutenant Colonel- Ariel Dvorjetski
Head of Unmanned Systems Branch,
Aeronautical Division,
Base R&D Unit, DDR&D, MOD

Mr. Elkayam,
CEO and Co-Founder of Mobilicom Israel

SAFE-ZONE as the ultimative risk reduction tool for UAV design and developing stage

By: Lt. Col. Eyal Bar-Or - Safe-Zone LTD - CEO & Founder
Lior Segal
Third eye systems
Omri Rahamim- Director of Sales, Airobotics
Sylvi Deskalo
Vice President, Defense Business Unit- Opgal

Panel of experts

15:30 - 17:00

B2B Meetings

08:00 - 17:30

Investors Conference

for more information and registration, go to the Investors Conference Website by clicking on the link on the right (black globe).

Tour to the North of Israel

Tour to the North of Israel, led by Brigadier General Gal Hirsch exclusive to our VIP Foreign guests


Bitan 2 - TLV Convention Center, Rokach Bivd 101

For Google Maps Link

For waze navigation:

Contact Yafit Katz – Rubin,
Director of Cyber & FinTech

T: +972 3691 4564
M: +972 52 444 0755 yafit@isdefexpo.com

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